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Facebook Relaxes on CBD Advertising Restrictions

facebook-cbd-advertising

Facebook has loosened its restrictions for CBD companies that want to advertise their products. Facebook still prohibits ads for ingestible CBD or ads that direct to a landing page containing products with ingestible CBD. Although Facebook hasn’t clearly stated a new policy, many people are finding that their ads for CBD topicals are allowed to stay. This was not always the case, but it is exciting to see the progress being made! Let’s take a look at the past, present, and future of Facebook ads for CBD products. 

CBD Ads in the Past

In the past, Facebook would not allow advertisements that included mentions of anything CBD related, whether it was topical or ingestible. An article on The Verge explains that many CBD companies were having their Facebook business ads account disabled after putting up ads for their products. However, the 2018 Farm Bill (aka Agricultural Improvement Act of 2018) was passed, reclassifying hemp and making it legal to grow industrial hemp and making hemp-derived CBD products that do not contain THC legal. This finally gave hemp growers eligibility for many USDA programs, defining hemp as containing 0.3 or less THC, the psychoactive portion of the cannabis plant. 

CBD Ads on Facebook Today 

Presently, some people are still having their CBD related ads banned by Facebook, but not all of them. Facebook seems to have relaxed its ban on certain CBD products, specifically topical ones but hasn’t explicitly stated its official stance (major gray area..) An article on Digiday published in late June 2019 states that a spokesperson from Facebook emailed a Digiday representative stating, “our policy remains the same: We don’t allow people to promote CBD or ingestible hemp on Facebook. The update to non-ingestible hemp was made months ago.” It doesn’t specifically say so on Facebook’s Advertising Policies Page, but it does state as of October 2019 that “Ads must not promote the sale or use of unsafe supplements, as determined by Facebook in its sole discretion.” That means FB can still decide to take down a CBD ad if they feel like it, but the likelihood is very low if it is for topical (non-ingestible) CBD hemp products. 

Source: https://www.facebook.com/policies/ads/prohibited_content/unsafe_supplements

This change of heart may have been prompted by a combination of the 2018 Farm Bill in combination with the SAFE Banking Act of 2019 (Secure And Fair Enforcement Banking Act). This act is intended to ensure access to financial services for cannabis-related legitimate businesses and service providers to reduce the amount of cash at such businesses. The SAFE Act of 2019 is a huge step in the right direction, and perhaps Facebook felt like if the banks could be involved with CBD companies, then they could, too. 

The Future of CBD Ads

With continued growth within the CBD industry, there is hope that in the near future, Facebook will have more clearly stated policies on CBD advertising that allow advertising of any product containing CBD (fingers crossed!). The use of CBD topically and orally is becoming more widespread and accessible, and the companies that sell these beneficial products desire the ability to freely advertise their products through FB. It is doubtful this social media giant will continue to miss out on the ways they will benefit from allowing all CBD advertisements. 

Interested in Quality CBD Products?

If you are seeking a healthy and wellness-focused lifestyle, we encourage you to consider CBD as a part of it. Color Up Co. provides our community with natural and plant-based, cruelty-free CBD products intended to balance the mind, body, and spirit. Our life line, pet line, and pro line are infused with Cannabidiol (CBD) from organically and sustainably grown Hemp on a 2014/2018 Farm Bill compliant, and CDA registered Colorado Hemp farm. To learn more about our products and services, contact us today by calling 720-420-1734, or stop by our location on 2191 S. Broadway in Denver, Colorado 80223.

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Press Release: The Team Behind Denver’s First CBD Wellness and Education Center Launches New 12,000-square foot Campus.

THE TEAM BEHIND DENVER’S FIRST CBD EDUCATION CENTER
LAUNCHES NEW 12,000-SQUARE-FOOT CAMPUS

DENVER – January 2019 – On the heels of the U.S. Farm Bill being signed into law, the founders of Denver’s first CBD education center open a new, expansive campus for the community. Located at 2191 S. Broadway in Downtown Denver, the Color Up Therapeutics’ CBD Wellness & Education Center is the city’s largest facility dedicated to education on CBD and Cannabinoids in Denver. The 12,000-square-foot campus includes an art gallery, demo kitchen, retail store, spa treatment rooms and event spaces featuring Cyclorama Walls.

“Our intention with the Wellness & Education Center is for it to be the place everyone visits to learn how to incorporate cannabis into a healthy and balanced lifestyle,” says Color Up Therapeutics’ CBD Wellness & Education Center Co-owner Shauna Blanch. Blanch is also the Co-owner and COO of CBD-product brand Color Up Therapeutics.

Housed in a former warehouse, the multi-use Center is industrial in design with open piping, high ceilings, seating areas and desks, neutral walls and dark gray flooring. Color Up Therapeutics’ lab and manufacturing is on-site, which, Bryce Conley says is unique, “Color Up Therapeutics is one of the few lifestyle brands where products are made from scratch. We do our research, formulating, manufacturing and packaging in-house at the Center.” Conley is Color Up Therapeutics’ Co-founder and CFO.

The CBD Wellness & Education Center also includes:

  • A retail space with an experience table for product demos and licensed estheticians offering guidance on how to create a healthy daily regimen. Color Up Therapeutics’ products, yoga supplies and local jewelry and art are available in the store.
  • A spa treatment room where services using Color Up products are offered. Built with the intention to bring joy and connection into the community, the Color Up team encourages therapists, artists and all wellness professions to practice in the Center. Treatments may be booked online.
  • A large kitchen that will be used to host CBD-infused cooking classes, yoga & dinner parties, etc.
  • Two event rooms for yoga classes and workshops. The rooms include Cyclorama Walls, which create unique settings for weddings, movie showings, and light / laser installments. “We invite photographers, videographers and bloggers to shoot in our facility,” adds Blanch. “Additionally, we built a professional podcast room as a place for people to have their voices heard.”
  • And, Fido can come along! The campus is pet friendly; animal rescue events and classes are to come about the benefits of CBD for animals.

To set the scene for showcasing the vast collection of local art on-site, an Opening Art Gallery Reception is set for Feb. 8. February also holds the first class being taught at the new campus. Geared toward estheticians, massage therapists and other licensed professionals, a Product Knowledge Training is Feb. 18. “Through this class, attendees will supply their professional tool belt with all that is needed to thrive in the world of CBD in a skin care, massage and spa setting,” says Color Up Therapeutics’ Director of Education Emily Davis.“Of course,‘Love is in the Care’ in February. All things self-love and self-care will be taught too.” Registration is online.

Open 10 a.m. – 6 p.m. M-F and 11 a.m. – 5 p.m. Sat. and Sun. with events happening many evenings, the official Grand Opening is planned for the spring. More information about Color Up Therapeutics’ CBD Wellness & Education Center is available online and by calling 720.420.1734.

About Color Up Therapeutics – Color Up Therapeutics creates hemp-derived, CBD products intended to balance the mind, body and spirit. The brand name represents coloring up your life, your attitude, your choices, your chakras, and what you eat through foods, plants and more educated choices. All Color Up Therapeutics products and services are infused with isolated CBD or Full Spectrum oil CBD from organically and sustainably grown hemp on a 2018 Farm-Bill-compliant and CDA-registered hemp farm in Colorado. Licensed by the CDPHE, the brand is strictly cruelty-free, all natural and gluten-free. More may be found on www.ColorUpTherapeutics.com.


Media Contact:
Debra Locker Group – debra@debralockergroup.com and 859.536.0282

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Incorporating CBD into a Healthy Lifestyle

Meditation, exercise, diet, supplements, and therapy: these are all standard ways that people seek a healthier, more fulfilling life.

Today, though, many constituents of the cannabis plant are finding their way into mainstream wellness regimens, and Cannabidiol is one of the most popular therapeutic components being utilized. CBD is non-intoxicating and will not get the user high like THC, but it is a powerful mood-altering compound that can impact the entire body in positive ways. It has been shown to regulate inflammation, pain, anxiety, sleep, skin health, and immune system function, to name a few….Nonpoliticalnews.com

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PRESS RELEASE: COLOR UP THERAPEUTICS IS THE NEW PLAYER TO WATCH IN THE TRENDING CBD MARKET

DENVER – October 2018 – As consumer sales of CBD are expected to approach $2 billion in the United States by 2020*, Color Up Therapeutics is poised to be a solid player in the industry. Color Up Therapeutics is the first CBD-infused brand on the market with an advanced comprehensive skin care line, as well as a full facial protocol for both professionals and at-home care. With nine skin care products so far, the plant-based, cruelty-free CBD products are intended to balance the mind, body, and spirit.

The Colorado-brand was founded by a team of three who have backgrounds in science and product formulation. A love for animals and their wellbeing is what prompted the co-founders to begin a journey with CBD-infused products. “We started making CBD products when our dog Kali was diagnosed with cancer. The experience with extending Kali’s life, combined with success stories from those who were trying our products for animals, led us to growing the brand into internal and body care products in 2017 and skin care in 2018,” says Color Up Therapeutics’ Co-owner and COO Shauna Blanch. Blanch is also a Licensed Massage Therapist, Certified Reiki Master and yoga teacher.

The products are formulated with botanical extracts and plant oils, as well as clinically proven active ingredients including vitamins, peptides, vegan squalane, plant stem cells and hyaluronic acid. Blanch says each ingredient is meticulously researched and selected for its ability to soothe, balance and strengthen skin, “At the root of our CBD-infused line of skin care products is the belief that when our body finds homeostasis – balance – it benefits not only our overall wellbeing, but every organ within the body. Our process begins with the proper care and study of the Cannabis plants that lend themselves to our products and services.”

Color Up Therapeutics’ therapists, formulators and chemists work together to create products that are derived from cutting-edge scientific research. “Skin conditions reflect a body that is out of balance,” explains Color Up Therapeutics’ Director of Sales and Education Ella Cressman. “The endocannabidnoid system (ECS) regulates all the body’s major systems and the skin. The CBD in Color Up Therapeutics’ products works with the ECS system to correct imbalances within the skin and help regulate the life cycle of cells, leaving the skin more radiant, youthful and healthy. CBD’s anti-bacterial, antioxidant and anti-inflammatory properties also aid in boosting overall complexion.”

Available through licensed estheticians & cosmetologists, spas & wellness centers and on www.ColorUpTherapeutics.com, all products are made in small batches with ingredients sourced in the United States. The products, as well as esthetics & massage services, and classes are offered at Color Up Therapeutics’ CBD Wellness Center in Denver. Blanch adds, “We put our products into service by integrating bodywork, esthetics, yoga and other therapeutic modalities. We educate the community through workshops and events, as well as teaching CBD / Hemp classes at area schools. Our intention for our customers is to cultivate balance, harmony and ease by evoking the power of self-healing.”

About Color Up Therapeutics – The Colorado-based Color Up Therapeutics creates Hemp-derived, CBD products intended to balance the mind, body, spirit. The brand name represents coloring up your life, coloring up your attitude, coloring up your choices, coloring up your chakras, and coloring up what you eat through foods, plants and more educated choices. All Color Up Therapeutics products and services are infused with CBD from organically and sustainably grown Hemp on a 2018 Farm Bill compliant and CDA-registered Colorado Hemp farm. They are licensed by the CDPHE and it’s legal to purchase and resell all the product lines. The brand is strictly cruelty-free, all natural and gluten-free. More may be found on www.ColorUpTherapeutics.com.


Media Contact:
Debra of Debra Locker Group – debra@debralockergroup.com and 859.536.0282

Source: Statista

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ADVANCED CBD SKIN CARE LINE RELEASE

3/1/18

Enjoy the first FULL facial line of advanced skincare CBD products. Rooted in Science. Created with Love. Each product contains enough CBD to be effective when used individually, and is packed with additional power when used in combination. All of our products aim to evoke the body’s natural ability to heal and find balance. Stay tuned as we highlight one product a day and share key ingredients and benefits!! You can purchase these products and receive a full CBD Harmonizing Facial at The School of Botanical and Medical Aesthetics, stop down at our wellness center on S. Broadway or order online!!

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Valentines Day – Love is Love is Love is Love

Valentine’s Day is about LOVE. Not only the traditional, romantic kind, but ALL kinds of love! This year, join Kathleen Ryan of Mile High Botanics, Shauna Blanch of Color Up Therapeutics and Brett Rezek of Evolve Yoga Denver for a night to celebrate love, friendship, partnership, and family as we honor the respect, support and dedication it takes to lift up those around us and exemplify LOVE in all walks of life!

This event will consist of a variety of partner related activities so please bring a friend, partner, loved one, parent, sister, brother, whoever it may be, so you may share the experience OR come alone and make a new friend! We’ll learn massage techniques & about the benefits of the holistic healing properties of CBD. We’ll practice essential oil infused partner yoga and build malas together to represent our commitment to support eachother. This will help us all to build and maintain strong and healthy techniques for lasting relationships of all kinds.

LET’S CELEBRATE LOVE IN ALL ITS BEAUTIFUL FORMS!

$35/Person || 2 for $60 || Must be 18 *Contact Brett@EvolveYogaDenver.com for discounted 2pax rate. Drop Ins Welcomed!

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CBD 101: Massage & Skin Care

CBD 101: Massage & Skin Care
Thursday, February 1st, 2018, 6:00p – 9:00p
$20,  3 hours of practicum for both massage & esthetics students
Description:
In Colorado (& nationally), we need to be well-versed about Cannabis as it relates to its presence in skincare: Lotions, Oils, & Facial Care. Join us & our speakers from Color Up Therapeutics for an evening to discuss Cannabis as it relates to the massage & skincare profession!

In this class you will learn:

-about the endocannabinoid system, CBD, & Hemp
-what types of lotions, oils, salves, & face care products are legal to use in a massage & skincare practice & which ones are not
-what to look for in cannabis topical products
-how to identify quality & potency in products
-benefits & contraindications of using cannabis infused products with both massage & skincare clients
-how much product to use per massage & facial
-what to charge for cannabis infused products in services
-how to discuss & market using cannabis infused products
Registration & payment via our Square Online Store:

https://squareup.com/store/denver-integrative-massage-school

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Our Story

Color Up Therapeutics; an ounce of prevention is worth a pound of cure. Our process begins with the proper care of the plants that lend themselves to our massage oils, salves, lotions, and tinctures. We believe that the intuitive nature of gardeners complements that of the bodyworker so fostering a relationship between the two makes for knowledgable and effective healers. Our Therapists work alongside our Herbal Cultivators to infuse our products with loving and healing intentions, as well as to connect with the herbal medicine we use to treat our patients. It’s here that the magic begins, but it was decades ago that our collective love for plants, a more natural lifestyle, and the desire to heal ourselves from the inside out, began. As child athletes who grew into adult athletes, we all experienced injuries, aches, misalignments, and emotional pains that needed deep healing. We all come from very different backgrounds, yet we found ourselves making the collective choice to find relief and healing in a more natural and wholistic way. Our approach to growing our bodies and our plants has become simple – treat them with loving kindness and they will do the same; much like all things. Our love for staying active has collided perfectly with our love for plant medicine, subtle energy work, and hands-on bodywork – the integration of multiple modalities all aiming to provoke wellness.

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An Infused Yoga Experience – Root Chakra // Grounding

Come join Kathleen of Mile High Botanics and Shauna of Color Up Therapeutics for an Infused Yoga and Self-Care Experience including CBD, Reiki, Meditation, Essential Oils, and Mudras!

We will meet in the Shala at Evolve Yoga with a grounding meditation, follow with a 1 Hour Yoga Class – Slow Flow // Deep Stretch – with Thai Yoga Massage CBD adjustments, and then we will spend the additional hour in the Color Up Wellness shop teaching about Self-Care techniques while sipping on CBD infused herbal tea.

This will include:
*Massage techniques to keep your energy lines flowing properly, your muscles feeling relaxed, and your body in tip top condition.
*Essential Oils to balance/align/open your chakras and information on how they benefit you and your health.
*Grounding mudras.
*Group Reiki session to help clear and balance the root chakra.
*We will close with a 10-15 minute meditation

You will be sent home with a care package filled with Color Up Therapeutics CBD bath bomb, salve and tincture samples ($20 value), as well as a yoga sequence to help you recreate this therapeutic grounding experience.

There will be oil blends specific to grounding available for sale by Mile High Botanics and additional CBD products available by Color Up Therapeutics.

ALL THIS FOR ONLY $30!!

Kathleen is a 500hr RYT, Meditation Instructor, and has spent many years studying and working closely with essential oils.

Shauna is a 200hr RYT, Reiki Master, Licensed Massage Therapist and has spent many years studying and working intimately with the cannabis plant.